With the online world growing by the second, people are turning to the internet for just about everything. Nevermind looking in the yellow pages, just google it. Forget newspapers, too messy, bad for the environment, and too hard to carry around, just google it. What people often overlook is that print is everywhere, and we sub-consciously rely on it everyday to provide direction, information, and keep us in the loop. What if your bottle of engine motor oil didn’t say the viscosity of it? Or if your bottle of window cleaner didn’t have a poison symbol on it? Think about all those times you look at something printed for information, then ask yourself, “is print dead?”
Check out the clip below…classic.
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